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Rilla

Nobody records the kitchen-table conversation better, and the grounding is genuinely excellent — but at roughly €3,700-4,600 per seat with a five-seat floor, no public API and no MCP, you rent the best dataset in field sales and can never take it home.

PRICING

Rilla publishes no pricing page. The figures above come from an independent analyst (Sacra) and several buyer guides; some of those guides are run by competing vendors, and one independent survey notes the published estimates diverge more sharply for Rilla than for any other vendor in the category. Get a written quote covering seat rate, implementation, storage, manager seats and renewal uplift before comparing anything.

checked 2026-08-19 · vendor pricing page

Element scores

Strengths

Rilla built the category and it still owns the hard part. Phone and video conversation intelligence had recordings handed to it; Rilla had to capture a conversation in a living room, on a job site or in a showroom, in uncontrolled acoustics, on a phone the rep already carries. That capture is the moat, and everything worth buying sits on top of it. Grounding is the strongest score on this passport for a reason: reps are scored against your script, not a generic model of good selling, and when there is no script the system learns the standard from your own top performers. Every score links back to the exact moment in the transcript, so coaching is a manager and a rep watching ninety seconds together rather than arguing about a number. Rilla Intelligence turns the corpus into a question box — script score against close rate, which competitor comes up and why, how top performers handle price — which replaces the $100,000 survey project that used to answer the same question eighteen months late. Rilla Live pushes feedback while the appointment is still running. CRM context (account, product, sale outcome, order details) is joined to every recording through Merge, covering Salesforce, HubSpot, Zoho, Pipedrive and Dynamics, with ServiceTitan and SPOTIO on top. The January 2026 Home Depot deployment, announced by both parties, moved the ceiling from mid-market contractors to a retailer with 2,353 stores.

Honest dings

Two things should stop a buyer. First, the tool is closed. There is no public API reference, no SDK, no Zapier or n8n connector, and no MCP server or client — while direct peers in this category shipped MCP servers through 2026. You will accumulate years of the most valuable conversation data your company has ever had, and the only documented way to reach it is Rilla's own screen. Ask about export and API access in writing before you sign, because the five-year version of this decision is a lock-in question, not a feature question. Second, consent. Rilla's biometric policy is explicit that written notice and informed consent are the customer's obligation, not Rilla's, under BIPA-class laws; twelve US states require all-party consent, and the product ships no in-app consent capture, redaction or approval gate. Rilla's own research says only 0.3% of customers refuse when asked — but the asking, and the legal exposure if nobody asks, is yours. For an EU deployment that question gets harder, not easier, and Rilla's marketing is entirely US-facing. Then the commercial shape: five-seat minimum, annual contract paid upfront, a one-off implementation fee, a reported 3% renewal escalator and no monthly option, so a three-rep shop pays for two seats it does not use. Independent reviews report a processing delay of roughly 10-15 minutes after an appointment and a roleplay experience that is behind purpose-built practice tools. The AI reads and scores; it never acts. And Rilla does not disclose which models it runs or publish any accuracy benchmark for its own transcription — in a category where speaker mislabelling and background TV audio are the recurring complaint, that absence is a choice.