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Voice Agents

Bland vs Retell vs Vapi

Bland vs Retell vs Vapi — editorial illustration

Developer voice-agent stacks: all three advertise a floor, not a bill. Scores from the RXed AI Periodic Table v1.0 — identical 20-element scale, deterministic overall. How we audit →

At a glance

Bland
Scope17/20
Quality7/10
Retell AI
Scope16/20
Quality7/10
Vapi
Scope18/20
Quality6/10

Scope = elements of the AI stack in the tool’s stated scope (dashed = honestly out of scope, never a penalty). Quality = how well it scores on what it covers. No single number — both axes, always.

The verdict

Bland (Scope 17/20 · Quality 7/10) owns its entire stack — speech-to-text, inference, text-to-speech — and has the testing rigour to match: evals with LLM judges (Ev 9.5) and node-level regression tests, at the cost of the trio's highest measured latency (~700-900ms). Retell (Scope 16/20 · Quality 7/10) is the code-level control pick: real MCP server, real fine-tuning, a live pricing calculator on the homepage — just remember $0.07/min is the floor and production runs $0.11-0.31/min. Vapi (Scope 18/20 · Quality 6/10) has the widest scope and real infrastructure behind the Amazon Ring deployment, but budget 3-7x the advertised $0.05/min once STT, LLM, TTS and telephony all send separate invoices. Regulated, high-stakes phone work → Bland. Fast iteration with model choice → Retell. Maximum stack control, multi-vendor ops tolerated → Vapi.

Where the quality sits

Reactive
Bland8
Retell AI7
Vapi8
Retrieval & Memory
Bland6
Retell AI7
Vapi4
Orchestration
Bland8
Retell AI7
Vapi7
Validation
Bland8
Retell AI8
Vapi7
Models
Bland8
Retell AI7
Vapi6

Family mean over covered elements only — a dash means the family is honestly outside that tool’s scope.

Bland
Scope 17/20 · Quality 7/10
audited 2026-08-06
Retell AI
Scope 16/20 · Quality 7/10
audited 2026-08-05
Vapi
Scope 18/20 · Quality 6/10
audited 2026-07-25
VendorBland (Bland AI, Inc.)Retell AIVapi, Inc.
OriginUSUSUS
PricingStart free (~€0.12/min talk time) · Build ~€257/month (~€0.10/min) · Scale ~€429/month (~€0.09/min) · Enterprise contracted to volume — converted from official USD pricing at ~0.86 EUR/USD, checked 06/08/2026. Subscriptions include zero minutes; usage is billed on top.$0.07-$0.31/min voice (~€0.065-€0.29/min), true pay-as-you-go with $10 free credits and no platform fee; real blended production cost typically €0.10-€0.29/min once LLM and telephony are stacked on. Chat agents from $0.002+/message. Enterprise: custom.Build (pay-as-you-go): ~€0.044/min (~$0.05) hosting + model-provider costs at cost (€0 with your own API key); 10 concurrent calls included, +~€8.75/line/mo (~$10); HIPAA add-on ~€1,750/mo (~$2,000); Zero Data Retention add-on ~€875/mo (~$1,000) · Scale: annual contract, custom volume-based pricing (SOC2, HIPAA, PCI, SSO, RBAC, dedicated support). Verified on vapi.ai/pricing 25/07/2026; USD-denominated, converted at 1 USD = 0.875 EUR.
Pr Prompts998
Em Embeddings4
Cx Context877
Tr Tracing987
Lg LLM788
Fc Function calling889
Vx Vector store63
Rg RAG886
Gr Guardrails986
Mm Multimodal965
Ag Agents889
Ft Fine-tuning774
Fw Frameworks & harnesses988
Ev Evaluations1087
Sm Small models86
Ma Multi-agent648
Sy Synthetic data5
Pc Protocols878
In Interpretability3
Th Thinking models65

Hover any score for the written reason. Full detail: Bland passport → · Retell AI passport → · Vapi passport →

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